Medicines - advertising to the public and marketing

Correspondence and papers relating to the advertising and marketing of medicines to the public.

The file covers Patients Association responses to various DHSS draft proposals for amending Medicine Act 1968 regulations, re advertising to the public, labelling, medicines on the general sales list, prescription only medicines, legal status of medicinal products, and imported medicines licensing; the issue of disclaimers by pharmaceutical companies with reference to the Fison's booklet 'A patient's guide to the treatment of asthma by inhalation' 1979; providing a speaker at the Ciba-Geigy Third International Directors Meeting 1983; EEC Pharmaceutical Advertising Directive 1980; safety aspects of sales and promotion, notably marketing of medicines by wholesalers; appetite stimulants marketing; product naming inconsistencies.

Includes DHSS press releases, correspondence with Fisons and Ciba-Geighy, newspaper and journal articles, programme of the 'Anglo-American conference on regulation and restraint in contemporary medicine in the UK and the USA', London 1981, IFPMA Code of Pharmaceutical Marketing Practices 1982, copy of a paper by Dr M Foot 'How to confuse the doctor without really trying' directed at the pharmaceutical industry and the naming and trade marking of drugs 1985.

1977-1985

1 file (in 2 parts)