Find thousands of books, manuscripts, visual materials and unpublished archives from our collections, many of them with free online access.

Claris "Don" Donelson, former Sales Promotion Manager

Date:
7 May 2001
Reference:
WF/M/AV/O/02/16
Part of:
Wellcome Foundation Ltd
  • Archives and manuscripts

About this work

Description

Interviewee was a qualified, practising pharmacist before joining the company in 1948 as a sales representative. In 1954 he moved to head office and was responsible for hiring sales representatives. In 1959 he came a district sales manager and in the 1960s became a regional sales manager. He retired in the 1980s.

Topics discussed include:

* impressions of BW

* digoxin/ digitoxin

* hiring of sales representatives: move from hiring pharmacists to non-pharmacists; training; education required

* product line rationalisation

* competitors, and BW reputation

* Bill Creasy's approach to sales

* Fred Coe

* organisation of sales team

* restructuring under Peter Howsam

* Garth Quinn

* staff retention, benefits, further training and education, promotion

* Empirin and Tylenol

* Bill Sullivan and McKinsey report

* Zovirax.

[Recording ends abruptly]

Publication/Creation

7 May 2001

Physical description

2 audio tapes and transcript Tape 18

Terms of use

This item needs to be accessed onsite using specialist equipment. Email collections@wellcomecollection.org to request an appointment.

Where to find it

  • LocationStatusAccess
    Closed stores
    By appointmentManual request

Permanent link