What works : gender equality by design / Iris Bohnet.

Gender equality by design

"Gender equality is a moral and a business imperative. But unconscious bias holds us back and de-biasing minds has proven to be difficult and expensive. Behavioral design offers a new solution. Iris Bohnet shows that by de-biasing organizations instead of individuals, we can make smart changes that have big impacts--often at low cost and high speed."--Provided by publisher.

"Gender equality is a moral and a business imperative. But unconscious bias holds us back, and de-biasing people's minds has proven to be difficult and expensive. Diversity training programs have had limited success, and individual effort alone often invites backlash. Behavioral design offers a new solution. By de-biasing organizations instead of individuals, we can make smart changes that have big impacts. Presenting research-based solutions, Iris Bohnet hands us the tools we need to move the needle in classrooms and boardrooms, in hiring and promotion, benefiting businesses, governments, and the lives of millions. What Works is built on new insights into the human mind. It draws on data collected by companies, universities, and governments in Australia, India, Norway, the United Kingdom, the United States, Zambia, and other countries, often in randomized controlled trials. It points out dozens of evidence-based interventions that could be adopted right now and demonstrates how research is addressing gender bias, improving lives and performance. What Works shows what more can be done--often at shockingly low cost and surprisingly high speed." -- Publisher's description.

Cambridge, Massachusetts : The Belknap Press of Harvard University Press, 2016.

xi, 385 pages : black and white illustrations ; 22 cm

The promise of behavioral design -- Part one. The problem: Unconscious bias is everywhere -- De-biasing minds is hard -- Doing it yourself is risky -- Getting help only takes you so far -- Part two. How to design talent management: Applying data to people decisions -- Orchestrating smarter evaluation procedures -- Attracting the right people -- Part three. How to design school and work: Adjusting risk -- Leveling the playing field -- Part four. How to design diversity: Creating role models -- Crafting groups -- Shaping norms -- Increasing transparency -- Designing change.

Includes bibliographical references (pages 293-364) and index.