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AIDS : don't die of ignorance : government information 1987

Great Britain. Department of Health and Social Security.

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In copyright

Credit: AIDS : don't die of ignorance : government information 1987. In copyright

About this work


Leaflet delivered to all households in Britain in 1986/1987 (?) in a sealed envelope (EPH(WD305):2) to inform them about AIDS. The cover resembles a polished black marble slab, with "AIDS" chiseled out of it and "Don't die of ignorance" below in white capital letters. "Government information 1987" is below the 'slab' in black capitals. The Iceberg image was used in television and cinema adverts and possibly press advertisements but not here.


[London] : H.M.S.O., 1986.

Physical description

1 folded sheet (6 pages) : illustrations ; 21 cm


An amended printing of this exists with different contact details in section 10 and with "Government information 1987" printed in blue with a line underneath it, ref. no. Dd 8934684 HSSH J0306 AR (Ephemera Collection: EPH503:4). The ref. no. for this is Dd 8934260 HSSH J0258.

There is no mention of HIV in the leaflet, although "The AIDS virus" is referred to.

Scotland had its own variant edition of this printed in 1986 with Scottish contact details (EPH522:1)

Exhibitions note

Exhibited in "Can Graphic Design Save Your Life?" at Wellcome Collection, 7 September 2017 - 14 January 2018 UkLW



  • English


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