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Biomedical communications : purposes, audiences, and strategies / Jon D. Miller, Linda G. Kimmel.

  • Miller, Jon D., 1941-
Date
2001
  • Books

About this work

Publication/Creation

San Diego, Calif. : London : Academic, 2001.

Physical description

xii, 458 pages : illustrations ; 23 cm

Contents

A basic framework. Using research to improve biomedical communications -- The public understanding of biomedical science. Communications to inform consumers. Public interest in health information -- Primary sources of biomedical information -- The acquisition and retention of health information by consumers -- Strategies for communicating to consumers. Communciations to influence public policy. Citizen participation in the foundation of biomedical policy -- The acquisition of information about biomedical policy issues -- Public attitudes toward biomedical research issues -- Public attitudes toward biotechnology issues -- Strategies for communicating about biomedical policy. Biomedical communication policies for the 21st century. Policies to improve biomedical communictaions.

Bibliographic information

Includes bibliographical references and index.

Languages

  • English


Where to find it

  • Location

    Medical Collection W26.5 2001M64b

    Access

    Open shelves

Permanent link


Identifiers

ISBN

  • 0124967515