Think, play, do : technology, innovation, and organization / Mark Dodgson, David Gann, Ammon Salter.

  • Dodgson, Mark, 1957-
Date:
2005
  • Books

About this work

Description

Demonstrating how the innovation process is changing profoundly, this text outlines the new ideas and thinking which can make the process faster, better and cheaper.

Publication/Creation

Oxford : Oxford University Press, 2005.

Physical description

xx, 254 pages : illustrations ; 24 cm

Contributors

Bibliographic information

Includes bibliographical references and index.

Contents

Innovation technology -- Understanding innovation -- Using innovation technology : Procter & Gamble and Arup -- 'Think' -- 'Play' -- 'Do' -- The strategic management of innovation -- A new innovation process.

Languages

Subjects

Where to find it

  • LocationStatus
    History of Medicine
    AC.AQ
    		Open shelves

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Identifiers

ISBN

  • 0199268096
  • 9780199268092
  • 0199268088
  • 9780199268085