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Lucille Ball as "Lucy" (television character) intoxicated by the alcoholic content of "Vitameatavegamin" health tonic. Pop up cut out.

  • PopShots Inc.
[between 1980 and 1989?]
  • Pictures

About this work


Based on an episode in the first series of "I love Lucy", in which Lucy makes a television commercial for a tonic called Vitameatavegamin and demonstrates what she thinks are its euphoric effects. However, they are the result of intoxication by the 23% alcohol contained in the tonic, a fact revealed to the viewer but not to her


Westport, Connecticut : PopShots, Inc., [between 1980 and 1989?]

Physical description

1 folder : process print, printed in colours ; folder 13.3 x 13.3 cm



Popshots. "I love Lucy". 3-D cards. Are you tired, rundown, listless? Do you pop out at parties? Are you unpoopular? Vitameatavegamin. The answer to all your problems is in this little bottle! Vitameatavegamin for health. "Spoon your way to health". It's so tasty, too. Just like candy!

Creator/production credits

In the characteristic form of the pop-up greetings cards designed by Paul Zalon, who founded the firm of PopShots, Inc., in Connecticut in 1978

Lettering note

Bears text on verso: This card is based on "Lucy does a TV commercial", episode #30 (of 179). First broadcast 5/5/52.
Bears number: PS-289 Vitameata


Wellcome Library no. 42730i

Terms of use

Copyright Popshots, Inc. "I love Lucy" [Trademark] & ₅ CBS Inc. The images of Lucille Ball and Desi Arnaz are used with the permission of Desilu, Too



  • English

Where to find it

  • LocationStatusAccess
    Closed stores

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