Give it up! : the great No Smoking Day challenge with Fitness First : free 7-day membership when you quit this No Smoking Day, 12th March 2008 / Fitness First.

Leaflet offering a trial membership at Fitness First gyms for people who stop smoking on No Smoking Day. The main thrust is that smoking 4 cigarettes a day costs £32 a month and membership of their gym costs £24.95 a month : you become healthier and you save money. It incorporates the 2008 No Smoking Day graphics of a (badly nicotine stained) cigarette butt being stubbed out at the centre of a red and white target, ash and smoke spread around it.