Testing design of posters for prevention of HIV

  • John & Penny Hubley
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Testing design of posters for prevention of HIV. John & Penny Hubley. Attribution 4.0 International (CC BY 4.0). Source: Wellcome Collection.

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Health promotion: design of materials This is a health worker pre-testing an HIV prevention poster with a group of men in India. The poster uses a fear message (a skull) and also a complex visual symbol of overlapping feet to represent intercourse, which may not be understood. It is important to pre-test educational materials to ensure that the desired message is understood by the target population.

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